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8 Ways to Promote Your Work Through Internet Collaboration

March 10th, 2010 by Alex Mathers Promoting our products and services can be a time consuming and daunting task. A lot of us get tangled up in online self promotion without realising the value in...

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How to Get Motivated for Self-Promotion

by Alex Mathers As creative professionals, we are constantly met with obstacles that challenge our motivation to market ourselves effectively. Whether it’s lacking energy and focus, or believing that...

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Using Metaphor to Communicate in Zero Words or Less | ANidea – powered by the...

Author Christian Our Capabilities section is a testament to the almost endless variety of talent within our Agency. The section is responsible for communicating AgencyNet’s core service offerings. Each...

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Infographic: The Butterfly Effect On Social Media

Imagine doing something small and having it explode into something humongous in a few weeks later; is that even possible? Technically it is and this theory is called the butterfly effect. The metaphor...

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Infographic: Brilliant Details On SEO / VIP – Nice ;)

There’s a lot of buzz on the importance of Search Engine Optimization (SEO) so that your site or blog can be easily found through natural search but why exactly is this vital for marketers? The theory...

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This Just Tested: How PPC specificity drove 21% more clicks and cut costs 66%

It has been a while since we have published Pay Per Click (PPC) ad testing. Lately, it can seem like PPC has taken the back seat to topics like social media and mobile. However, PPC remains an integral...

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How to Reach Targets and Get Marketing Results

One of the obvious must-do things as a freelancer is to market yourself. The concepts of self-promotion and marketing are in just about everything we read when looking to improve our businesses. We are...

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9 steps to SEO PR that won’t drive the PR team crazy

by ian SEO PR is important. Having a press release ranking for the right phrase can be a real boost: * It can occupy a top 10 ranking for your company name, thereby pushing down a site that says bad...

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How’s Your Website’s Landing Page?

Question: Is your value proposition reflected in your landing page? Can people tell right away: * What you are offering? * Who you wish to appeal to? * Why they would be interested in your offer? *...

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SEO is a Tactic, Not a Strategy

by ian SEO is no more a strategy than printing business cards. It’s a tactic that forms a large and essential part of your internet marketing strategy. I had a phone call today that went like this: My...

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How to Conduct a Tweet Chat for Your Business or Brand

To promote our recent book, The Complete Idiot's Guide to Facebook, my co-author, Joe Kraynak, and I participated in a 'Tweet Chat' (also called a Tweetchat) about Facebook. If you have never heard of...

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5 Tips For Optimizing A Pay Per Click (PPC) Campaign

When pulling together a pay per click (PPC) strategy for a company you really have to think about what your company’s goals are. Better ROI from your PPC keyword campaigns or traffic for branding?...

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SEO worst practices: The content duplication toilet bowl of death

50% of SEO (search engine optimization, in case you live under a big rock, or you've never been to this blog before) is staying out of the way, staying out of trouble, and letting search engines find...

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5 Tips For Optimizing A Pay Per Click (PPC) Campaign

When pulling together a pay per click (PPC) strategy for a company you really have to think about what your company’s goals are. Better ROI from your PPC keyword campaigns or traffic for branding?...

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Link building techniques: Risk vs. reward

# Search engines do not consistently apply the rules. You may see your competitors doing something and getting away with it. You try it a few weeks later and bam: Penalty. # The rules change. What's...

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The SEO Community – A Tale of Friends and Scorpions

This is a post that may anger you and piss you off, but hopefully it makes you think a little. But I think a lot of the people in the SEO community are short sighted and are willing to sacrifice...

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Homepage Optimization: How your peers use keywords and communicate with visitors

we wanted to hear your thoughts about homepage optimization. So we asked marketers. Here are a few of our favorite answers… Keyword early, keyword often 1. Keywords are very important. Find the best...

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10 (almost) ironclad arguments for SEO

by ian SEO. What’s the deal? Why do marketing VPs, IT teams and CFO’s flee, screaming, at the mere mention of search engine optimization? I have no answers. However, I do have a few points –...

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Why Posting Less Can Improve Your Blog

A funny thing happened. This blog has been consistently growing since that decision to post less. Traffic is up and subscribers are up. Both have increased at a much greater rate then they had been...

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Web Design Ledger: 3 Simple Ways to Get Paid More by Clients

As freelancers, we all want to make more money. But freelancing doesn’t scale, so there’s always a ceiling. There’s a limit as to how many clients you can take on, right? So how do you make more money,...

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